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When it comes to fashion in India, Bollywood remains one of the epitomes of glamour with purveyors of trends. However, with the change of wind in the fashion world, more and more people are now looking to South Indian fashion beauties who have created a rage in Tollywood and are finally gaining the recognition that they deserve. With a well-rounded and individualistic style sense, every fashion maven should take a look at these 5 South Indian actresses’ wardrobes for inspiration.

Keerthy Suresh

Making her debut in South cinema in 2013, she was recently seen sharing the screen with Bollywood’s heartthrob, Varun Dhawan. Already making the audience go gaga over her acting skills, Keerthy’s personal style also remained a subject of discussion. She’s defined as the modern traditionalist of South cinema in terms of fashion and has evolved from creating a simple to an edgy-looking wardrobe for herself. Mostly seen in stunning heritage sarees and powerful suits, her contemporary looks are what the fashionistas go crazy for.

Rashmika Mandanna

Aside from being one of the busiest actresses in India, the diva is juggling her time between Bollywood and Tollywood projects. A true inspiration for fashion mongers and all the right reasons, Rashmika often shows off her love for Korean fashion and is seen in stunning pantsuits and tailored fits, which make heads turn from red carpets to airport runs. Always mesmerising everyone with her gorgeous smile, she’s well-versed in her fashion choices and always takes the bold road.


Samantha Ruth Prabhu

Every outfit Samantha wears tells a unique story of elegance with bold detailing. From revamping her bridal outfit to colour blocking like a pro, her unstoppable fashion game is incomparable. Proving to be the ultimate fashionista of Tollywood, her social media is the perfect lookbook to get inspired from. Having tonnes of fashionable, dazzling gowns, trendy co-ord sets and more, there’s nothing Sam can’t pull off effortlessly.


Nayanthara

A name that requires no introduction across the nation, Nayanthara is known as the ‘Lady Superstar’ of South cinema, and for all the right reasons. Her emblematic style sense has the attention of every modern-thinking woman. From displaying earthy sarees and cultural heritage most impeccably with her outfits to taking the bold fashion lifestyle, her fashion closet is rooted in her unique sensibilities, just like her.


Raashii Khanna

From acing contemporary fashion to rooted traditional wear, Raashii Khanna is the new inspiration for all the fashion mavens. Choosing risqué blouse sets with iconic corset tops to alluring lehenga wear, she always nails the fusion styling and has a stunning selection of daring dresses. Never taking the boring route with her iconic style sense, she confidently carries every look and has proved herself a number of times to be on every fashionista’s style list.