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Reliance Retail arm Reliance Brands will be merging its operations with its parent company prior to its preparations for a potential listing. This is mainly done to streamline operations eliminate redundancies and improve efficiency in its retail business reported by Economic Times. This initiative is part of a broader strategy to bring efficiency in the retail business which was going through a consolidation process after multiple points of sale over less consumer demand. What Is Reliance Brands? Reliance Brands was established in 2007 as a different division within Reliance Retail. The restructuring is to unify overlapping functions like property management operations and back-end teams under one umbrella. This will reduce duplication and streamline organization. Reliance Brands has partnered more than 85 global luxury and lifestyle brands like Burberry Bottega Veneta Tiffany & Co. and Pret A Manger among others. It has played a big role for Reliance Retail to develop it as a fashion and global brand distribution in India. Reliance Retail Performance In FY25 Reliance Retail closed 2155 stores in FY25 which was double than a year ago. They had 77.4 million sq ft of retail space as of March-end and recorded an 8% increase in net revenue to 290979 crore in FY25 with net profit of 12392 crore which was higher by 12%. But Reliance Brands had sales of 2684 crore it also had growth of 12% but net losses widened to crore in FY24. For Reliance Industries the retail segment contributes 15% of its earnings before interest taxes depreciation and amortisation (EBITDA) compared with 10% four years ago.